The Department discharges the following key functions.
- Effectively propagates ideals, policies and programmes of the Government.
- Carries information on the schemes of the Government to the doorstep of the people.
- Effectively using mass media for dissemination of information.
- Creating awareness among the people particularly among the rural masses about the welfare measures through publicity.
- Disseminating policies and programmes of the Government through Print, Electronic Media advertisements, exhibitions, publications, traditional media and others.
- Gives feed back to the Government from Press, Prepare Press Clippings for various ministries.
- Acts as a nodal agency for release of advertisement of various Government Department.
- Printing of Government publication such as Diaries, Calendars, Booklets Pamphlets, Posters, Portraits and others.
- Enforces Press Accreditation Rules and grants accreditation to Journalists
- Production of documentaries on famous personalities/Success Stories/Departmental Achievements.
- Organizes discussions and Seminars on Current Affairs.
- Provides press coverages to official Government functions and programmes, VIP and VVIP Visits
- Provides News Video Clippings to National and Local Channels.
